The Sleeper Awakens With The October 22nd – 24th Box Office Weekend

One of the weekends I was most curious about has arrived with the box office as Dune has landed. As we’ve learned through what folks at Warner Bros. have said recently, they’re not looking at just the box office for a sequel, and have basically said everything except formally confirming that they will go forward with it. The film opened with a $40.1 million debut and is, quite frankly, in line with most other films released during this period before even taking into account the HBO Max factor. 

Most films opening during this time tend to run in the 40-60 million range so it’s definitely in there, and looking at his last two films, this one is definitely pulling much better. Blade Runner 2049 landed in 2017 with a $32.7 million take while 2016’s Arrival came in at $24 million. There are different calculations at play, but I’ve seen consistently on the tracking sites that they figure we’re at a 60-64% rate of people going to theaters, and with this showing on HBO Max, it would account for a decent chunk of change. Just three separate tickets from my own household went to the HBO Max showing. So, if you figure the median for this time period is around $50 million for films that open in the fall, it’s pretty on track.

The film had a $5.1 million preview on Thursday and that lines up with some other recent films, with No Time to Die at $6.3 million ($55 million weekend) and The Suicide Squad at $44.1 million ($24 million weekend). 

The next big release weekend isn’t until November 5th, 2021 with Eternals, but next weekend has Antlers and Last Night in Soho going wide along with A Mouthful of Air and My Hero Academia: World Heroes’ Mission.

#TitleDistributor NameWeekend Total# of LocsLoc AvgCume Total
1DuneWarner Bros.$40,100,0004,125$9,721$40,100,000
2Halloween KillsUniversal$14,500,0003,727$3,891$73,104,845
3No Time To DieUnited Artists Releasing$11,886,5143,807$3,122$120,041,599
4Venom: Let There Be CarnageSony$9,100,0003,513$2,590$181,829,631
5Ron’s Gone Wrong20th Century Studios$7,300,0003,560$2,051$7,300,000
6Addams Family 2, TheUnited Artists Releasing$4,339,2472,907$1,493$48,318,224
7Last Duel, The20th Century Studios$2,100,0003,065$685$8,521,918
8Shang-Chi and the Legend of the Ten RingsDisney$2,000,0001,600$1,250$221,027,831
9French Dispatch, TheSearchlight$1,300,00052$25,000$1,300,000
10Free Guy20th Century Studios$258,000380$679$121,261,540
11LambA24$156,905435$361$2,519,928
12CandymanUniversal$150,000786$191$61,027,225

© Comscore 2021