Box Office: February 22-24

The release of the third and final installment of the How To Train Your Dragon film series with The Hidden World has done well for Universal. The film had a franchise-best debut with a $55.5 million take for its three-day total. It’s also the biggest debut of the year so far, which will be surpassed in just a couple of weeks, as the biggest before that was Glass at about $40 million. The film did better than the second film with its $49.4 million opening back in 2014 as well, which you don’t always get with third installments of a series. The film is expected to do well overall with an expected $200 million domestic take by the time all is said and done with so little kids competition out there in general plus high school age kids that “grew up” with the series. The film is also going to succeed in that the budget went down from previous films, $35 million less than the first film and $15 million less than the second. That’s even more impressive.

The film has also done overseas with a $216 million take and still has Chinese and Japanese debuts – in March and August respectively.

Sadly, Alita had the big drop many expected as word of mouth didn’t kick in as it fell 58% this weekend for a $12 million take, which brings its total so far to $60 million domestic since opening. It is doing better overseas as expected where it opened with $62 million in China and had a weekend total of $92 million overall to bring international to $202 million (and $263 worldwide to date).

Also from last weekend was Isn’t It Romantie which came in $7.5 million, earning it a fifth-place spot, and bringing it to just under $34 million so far as it tries to capitalize on being a date movie.

The coming month or so looks pretty bleak as outside of Captain Marvel there’s not much coming of a significant budget or a really big marketing push behind it. Next week gets March underway with two films going wide followed by seven limited release films. Focus Features brings Greta into 2,000 screens while Lionsgate has A Madea Family Funeral in 2,350 screens. Check out the full slate below! Apollo 11 comes from Neon, Climax from A24, Furie from Well Go USA, He Matado a mi Marido! from Hammond, Saint Judy from Blue Fox Entertainment, Transit from Music Box Films, and The Wedding Guest from IFC.

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