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Seinfeld, Season Eight, Episode Twenty-One, “The Muffin Tops”

Kramer discovers Peterman is using his life stories and decides to exploit it. Jerry accidentally shaves his chest. Elaine goes into business with her old boss, Mr Lipman, and they sell Muffin tops together. George steals a man’s clothes and is mistaken for a tourist.

Written by: Spike Feresten
Directed by: Andy Ackerman

This is another rare moment where subplots manage to tie together thematically. There’s absolutely no way this was intentional, but both Elaine and Kramer’s plots manage to explore the nature of Ideas in creativity. With Elaine, it’s more obvious; we can see how she came up with an idea, got offended when it wasn’t acknowledged, and then we see her struggle to develop it. Not to shove LLMs in your face when they’re shoved in our faces everywhere at the moment, but I see resonance with LLM proponents, particularly when it comes to generative AI; they tend to boost the fact that the work can be done and you can focus on ideas (and, in extreme cases, that you don’t have to come up with the ideas either). Anyone who’s done any actual creative work knows that ideas, while not worthless, make up maybe five percent of the process.

I think this is particularly true of Seinfeld, which burns through its concepts so quickly and spends more time tracking the consequences for those concepts playing out; in this case, the fun comes from working out the nitty-gritty of how one would sell only muffin tops and how that would be absurd. Indeed, so much of Seinfeld and its popularity comes from its ideas being banal and simplistic, and given a level of focus and intention that pushes them into absurdity. The crossovers between plots serve both as a way of escalating the absurdity even more, and as a way of filling out the time of an episode (people who don’t actually do creative things often forget that it’s a pragmatic task as much as self-expression).

Kramer’s Reality Tour, while also a parody of the real Kenny Kramer’s attempt to do something similar, also ends up playing into this. Back in 2017, Kirsten Roupenian wrote a story called “Cat Person” that ended up becoming quite popular, and in 2021, Alexis Nowicki alleged (correctly) that Roupenian had lifted details from her particular relationship with a particular man. This sparked a controversy about fiction writers using real life details, which I found quite amusing given, you know, the entirety of literature as we know it. I don’t question the ethical quandary of using the details of someone else’s life for a story – though it’s interesting that it becomes a non-issue when the person is already famous – but I know that using real world details in some respect is something that grounds one’s work; again, we have Seinfeld for an example.

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