While this is a four-day weekend for many (and winter break for the week as a whole), the three-day box office numbers have come in but you can bet some will definitely use the four-day in their advertising after tomorrow. Sonic the Hedgehog fulfilled its tracking numbers well by coming in at $57 million over the weekend and is expected to finish out at $68 million as a four-day. This has it topping Detective Pikachu and definitely has it ranking well for the holiday weekend itself. The film nailed an “A” CinemaScore on opening day and is working with a roughly 95% RT audience score. it leaned a bit more male overall but it was 70% under twenty-five, which is huge and could make for a good week if the kids are out of school in most places.
After a week of think pieces on why the film failed, Birds of Prey moves into its second weekend down 48% with $17 million brought in. This brings it to just under $60 million since opening and with all things totaled, a worldwide take of $143 million or so.
Fantasy Island was a new opener this weekend where it landed in third with a $12.4 million take, working hard against a “C-” CinemaScore and a critical and audience thrashing in the ratings.
The Photograph was also new this weekend and did $12.2 million to hold fourth place but it got a “B+” CinemaScore and is rating better with audiences and critics. It leaned a bit more female-driven in audiences and it’s no surprise that it hit 64% of the audience being over twenty-five.
Downhill, in a limited roll-out of 2,300 screens, landed at tenth place with $4.6 million but earned itself a “D” CinemaScore. Oof.
Next weekend sees the wide release of Brahmas: The Boy II from STX and The Call of the Wild from Twentieth Century Fox.